by Rotapix | Jul 10, 2018 | Blog, Content, Search Engine Optimisation
Many business owners utilise the power of internet marketing for promoting their businesses. Given the wide reach of the internet, this is but natural. However, not many of them are technological geeks. Similarly, many of them have no clue of the nuts and bolts that...
by Rotapix | Mar 15, 2016 | Blog, Content
With SEO and SMO, one can get visitors on your page, however the real challenge is to quench their information needs thereby propelling conversions . Most websites don’t feature fresh content because web owners struggle to find content optimization strategies...
by Rotapix | Jun 3, 2013 | Blog, Content, Search Engine Optimisation, SEO News
The internet is a global phenomenon, but it also has revolutionized the way local businesses flourish and advertise. These days, it is very important to have an online presence so that the customer can locate you and know about your business without much effort. The...
by Rotapix | May 10, 2011 | Blog, Content, Search Engine Optimisation, SEO News
Several weeks ago, Google implemented drastic changes in its algorithms; it known as the “Panda Update.” The goal was to decrease the rankings of low quality websites on 11.8% of queries. For the search engine, “low quality” is content that is poorly written, copied...
by Rotapix | Dec 9, 2009 | Blog, Content, Search Engine Optimisation
When you hear the term “content optimisation”, the first thing that comes to mind is keyword selection and keyword density. However, content encompasses a broader area than that. The presentation, text, multimedia, and image usage in the web page are also included in...
by Rotapix | Oct 13, 2008 | Blog, Content
In contrast to just being an information highway when it first emerged, the internet is now seen as a place wherein people do their day to day transactions. Though it all started with information dissemination, lately it is all about how E-commerce sites and...